Art of Business
Going with the Flow: Tubing the Esopus with Town Tinker Tube Rental

Harry Jameson was looking in his rearview mirror one afternoon last year, watching as the passengers debarked with their inner tubes on their way to tackle the Esopus Creek, when he saw it-the look of fear. "I went over to the customer and I said, 'Are you afraid?' And she said, 'I'm scared to death,'" Jameson recalls. "Now I'd been doing this for 24 years, and every year this happens. So I said, 'I want you to harness that anxiety and fear. I want you to transmutate it into excitement. I want you to accept this river for what it is, and go with the flow.'"
Needless to say, the woman took her tube down the creek, bumps and all, and ended up back at the Town Tinker in Phoenicia with nothing more serious than a good experience.

He went to Sears and bought a "$320.65 compressor on sale," found 200 old inner tubes around town, set up a sign, and the business took off. The first year, he rented 1,000 inner tubes. "I decided at that point that it was my destiny to tell the masses," Jameson notes. The second year, following billboards and radio advertisements, he rented 4,000 tubes. By the third year, 12,000 tubes were rented-and he had set up a transportation system using old school buses and the recently renovated Catskill Mountain Railroad.
"You take a sleepy little hamlet and throw in thousands of extra people; they call that making an impact," Jameson recalls. "A lot of people loved it. A lot of people didn't like it at all." As a result of the local controversies that ensued, Jameson sat on the first of three tubing committees set up by the community, and now participates in a variety of other volunteer positions as well.
Jameson lived in Westchester County until he was 12 years old, then moved to Chichester ("Phoenicia was the big city," he says with a laugh) after his father visited a friend's cabin nearby. Jameson's new friends told him about tubing, and he soon learned all the ins and outs. "We'd go to the local garage and see if there were any old tubes to be had. Sometimes we had to patch them up, or work in the garage sweeping the floors in order to get one," he recalls. "Somebody's mom or dad with a pick-up truck would drive us as far upstream as we could start. We'd spend the whole day on the river. We'd not only pack our lunches but our fishing poles as well. We'd end up in Boiceville, and then have to call somebody to come pick us up."


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